The upside of budget cuts

The upside of budget cuts

The following question was recently posted to The Communicators' Network: I'm looking for ideas on how communicators can save money and get more out of their budgets. Any tips?

A: "I've always viewed these belt-tightening situations as an opportunity to ditch some of the more superfluous albeit time-monopolizing projects or initiatives that haven't gone anywhere or haven't any place to go, yet you've been expected to continue managing them.

More than once, I've played the "doing more with less" card, using it as a plausible explanation for why I, or my team, could no longer dedicate our time to so-and-so. With so much on our plates at any given time, it's often easy to lose sight of which activities are truly the critical ones and which ones are expendable.

So when you're first informed that a percentage of your budget is going away, don't despair; start weeding out. You may very well find that you can afford to take on some new projects - despite added budget constraints. Furthermore, it's likely that no one is going to cry over those projects you're kissing goodbye.

Denise BaronPresident, Baron Communications & Editorial Services
source: Business Communicator - Melcrum