Measuring manager communication

Measuring manager communication

The following question was recently posted to The Communicators' Network:

Q: How can you make managers better communicators?

A: "Why not give each manager a specific 'effective communication' objective, making it clear that their performance will be reviewed and measured against this as well as all their other objectives. One of the ways to measure this one specifically could be through 360 degree assessment, giving their teams, peers and superiors the chance to highlight which elements of their manager's communication could be improved."

Helen Johnston
Head of Internal Communications
Marconi Corporation

A: "It can be as simple as including the requirement for a set number of communication meetings, such as one-on-one meetings etc., to a scale rating the effectiveness of the manager's communication with his team. You would need to establish a benchmark so you can gauge improvement once your new measurement programs are in place."

Carol Cox
Senior Corporate Communications Consultant
Blue Cross and Blue Shield of Florida